the marsté story
Marsté is the culmination of over a decade of passion in the beauty industry by founder Marlena Stell. Her journey took a transformative turn during her time living in Paris, where the city's timeless elegance left an indelible mark on her soul. After the closure of her previous brand, Makeup Geek, Marlena was inspired to create something even more personal—luxury fragrances and beauty that reflect the emotions and moments she experienced in France.
After years of collaboration with master perfumer Michael Nordstrand, Marlena is thrilled to introduce Marsté to the world. Each scent is a tribute to the memories that shaped her. But Marsté is more than just a collection of fragrances and beauty—it's an invitation to create something uniquely yours. With the art of personalization at its core, Marsté empowers you to customize your experience. Blend our luxurious fragrances with specially crafted essences, or create your perfect eyeshadow palette by mixing and matching shades to tell your own story.
founder/CEO
Marlena Stell
Marlena Stell is the founder and visionary behind Marsté, a luxury fragrance and beauty brand redefining the art of personalization. With over seventeen years in the beauty industry, she built her first brand, Makeup Geek, into a multi-million-dollar company.
Now, with Marsté, she channels her passion for innovation and artistry into customizable fragrance and beauty experiences that empower individual expression.
perfumer/ creative director
Michael Nordstrand
Michael Nordstrand is an independent perfumer, teacher and multidisciplinary artist based in the New York Metro Area.
He holds degrees and certifications in Perfume Creation from Givaudan, ISIPCA, and The Grasse Institute of Perfumery. A self-described ‘method perfumer’, his unique methodology has shaped iconic fragrances for brands like Jo Malone and Tom Ford. He is currently working on his own brand, Mythologist, launching in 2026.
He is represented by the Grace Agency in Paris and works independently with Robertet Group through his atelier, Mythologist Studio.
photographers
dallas logan & dae Howerton
Image makers and visual storytellers, Dallas and Dae explore the language of photography as an ever-evolving dialogue between light, emotion, and form. Over the past twelve years, their collaborative practice has grown into a study of identity, beauty, and human connection—expressed through the intersecting worlds of fashion, editorial, and portraiture.
Originally from New York, one of the world’s great fashion capitals, and now based in Los Angeles, Dallas and Dae embody a duality that defines their work: raw East Coast edge meets West Coast light. Their imagery moves fluidly between intensity and intimacy, reflecting a deep sensitivity to the energy of their subjects.
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